Is your organisation looking to create impactful and creative campaigns that drive positive environmental change? Are you interested in using expert tactics to engage new audiences in climate action and promote sustainability?
Join our (Media Trust) free online masterclass, led by Purpose Disruptors, and discover how to use advertising techniques to design powerful creative campaigns. Learn from their successful ‘Agency for Nature’ campaign as a case study and gain insights on how to effectively engage new audiences in climate action.
Whether you work for a UK environmental organisation or are an individual passionate about climate change communication, join this masterclass for insights, tactics, and practical advice.
Led by Ceri Jones, Project Director of the ‘Create’ Programme at Purpose Disruptors, this webinar will guide you through how to use advertising techniques and behaviour change strategies to make sustainable lifestyles feel like more, not less. You’ll leave with practical tools and inspiration to elevate your campaigns and amplify your impact on environmental issues.
This free session will also provide an opportunity for you to directly ask questions and gain inspiration for your own campaigns.
You will explore how to:
- Understand the essential components of effective advertising
- Develop compelling narratives that capture attention and inspire action
- Implement practical tactics for campaign execution, drawing on the success of Purpose Disruptors “Agency for Nature” initiative