Senior Marketing Executive

The Growth Company’s (GC) Marketing team has a new opportunity for a Senior Marketing Executive to join the team. In this dynamic role, you will support the Content Marketing Specialist in planning and delivering impactful marketing activities, taking ownership of key projects and workstreams. You will create high-quality, industry-relevant marketing content, manage relationships with external partners, and collaborate with internal and external stakeholders to coordinate and deliver marketing campaigns effectively, on time, and within budget, while ensuring marketing best practice is maintained throughout.

This is a hybrid role, with one day per week based at our Lee House office in Manchester.

Key Responsibilities:

• Support the planning, delivery and optimisation of targeted marketing campaigns that generate leads and raise awareness of GM Business Growth Hub services. Key focus on Innovation.
• Create engaging digital and offline marketing content, including email campaigns, newsletters, website content, social media activity, and promotional materials for a range of audiences.
• Monitor, analyse and report on marketing performance, using data and insights to improve campaign effectiveness, client engagement, and return on investment.
• Build and manage relationships with partners, suppliers, internal and external stakeholders, ensuring marketing activities are delivered on time, within budget and to a high standard.
• Support website management, CRM utilisation, and marketing administration, ensuring online content remains accurate, up to date and aligned with organisational objectives.
• Collaborate with internal teams to develop communications, case studies and campaigns that strengthen brand awareness and encourage cross-organisational engagement.
• Assist with event promotion and lead generation activities, tracking outcomes and supporting the continuous improvement of marketing activity.
• Stay informed on industry trends, market developments and emerging opportunities to expand reach and strengthen marketing impact.

About You:

• You have relevant experience working in a marketing role within either the public or private sector.
• You are an excellent communicator who can confidently engage with stakeholders, partners, suppliers, and colleagues at all levels.
• You are highly organised and able to manage multiple projects simultaneously in a fast-paced environment.
• You take a proactive and solution-focused approach, working effectively both independently and as part of a team.
• You are passionate about supporting business growth, innovation, and economic development across Greater Manchester.
• You are results-driven, adaptable, and committed to delivering high-quality work with strong attention to detail.

Skills Required:

• Strong copywriting and content creation skills, with experience producing compelling marketing materials across multiple channels.
• Experience managing digital marketing platforms, including CMS, email marketing systems, social media scheduling tools and Google Analytics.
• Good understanding of marketing planning, SEO and PPC, with the ability to support campaign development and optimisation.
• Strong analytical skills, with the ability to interpret marketing data and make informed, evidence-based recommendations.
• Experience managing relationships with external agencies, contractors, and marketing suppliers.
• Excellent project management, budgeting, and organisational skills, with the ability to meet deadlines and prioritise competing demands.
• Proficiency in CRM systems, Microsoft Excel, and marketing measurement tools.
• Degree qualified or able to demonstrate equivalent practical marketing experience.

We are currently unable to provide sponsorship for work permits or visas. Therefore, we can only consider candidates who already have the legal right to work in the UK.

Artificial intelligence can assist you during the application process, but every example and statement you include must be honest, accurate, and based on your own real experiences. If plagiarism is detected, meaning you present someone else’s ideas or experiences, or AI‑generated content, as your own, your application may be withdrawn, and internal applicants could face disciplinary action.

At GC, safeguarding the welfare of all individuals including vulnerable adults and young people is a top priority, and we expect all staff to uphold this standard. All appointments follow Safer Recruitment Procedures, including a DBS check carried out by Due Diligence Limited (DDC Ltd), at no cost to the successful candidate.

Please note: It is a legal offence to apply for a role involving regulated activity if you are on the Barred List.

We are committed to increasing workforce diversity and offer a guaranteed interview to applicants who meet the essential criteria and either have a disability or are from a diverse ethnic community.

If this applies to you, you can request consideration under this scheme during the application process. Your request will be shared only with the Hiring Manager and Internal Recruitment Team.

We also aim to make our recruitment process inclusive and accessible. If you need reasonable adjustments or have any general enquiries at any stage or the recruitment process, please contact careers@growthco.uk or call us on 0161 237 4447.

We’re proud to support the Ban the Box campaign, which helps people with convictions access job opportunities. As part of this, we’ve removed questions about convictions from the initial application stage.

GC is committed to fostering a culture of flexibility and agile working. Many roles will increasingly support full agile arrangements. If you require more permanent flexibility, we encourage you to discuss this during your interview so your request can be considered early in the process.

All GC colleagues will work in line with the Health and Safety at work act and the GC Health and Safety Policy.