Marketing/publicity

The stories you tell vitally shape how people see

Need more volunteers? More donors? More influence? Emails are likely the strongest tool you have, but only if these are messages people open, read and react to. In this course we (Triceratops) look at how to achieve this, and go further to create emails that people look forward to receiving.

After this session we aim that you will:

• Gain insight into the potential of the humble email
• Discover how to understand your audience
• Uncover clear steps to maximise the impact of every external email sent

In this session you will follow a seven step plan to cover the basics of what you will need for the marketing of your organisation. Designed for those with low capacity for engaging with marketing, we (Triceratops) focus on the easy wins you need to boost your profile. 

This course is less suitable for those who have detailed marketing experience.

By the end of the course you will:

Many charities know that their brand could work ha

Join our (Media Trust/Marketing Trust) hands-on wo

The stories you tell vitally shape how people see

Join Pete and Emma from The Saltways for a relaxed, idea-fuelled online drop-in designed to help you shape, refine, and kick-start your content plans for 2026.

Canva is the great free-to-use online graphic design tool which you can use to creat

Ever had one sentence make you stop scrolling