AI / Digital

Using AI Responsibly: Smarter, greener AI for charities

Learn how to make AI work smarter and greener to help charities do even more good without costing the planet

AI tools are everywhere right now and the pressure to use them can feel overwhelming. But before your charity jumps in, it’s worth asking two questions: are we using AI in a way that actually saves us time? And are we using it in a way that aligns with our values?

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Media Trust: Your Personal Brand & Workplace Values

Discover what your personal values are and how your personal brand can support your career

Your Personal Brands & Workplace Values

Whether starting out or considering a career change, your personal brand can be a great place to start when considering the type of roles you want to apply for. Thinking about your values and how they can impact your personal brand also helps us make decisions and identify our priorities.

In this workshop, we (Media Trust) will:

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Third Sector Lab: Google Ad Grants in 2026 - New Opportunities for Charity Advertisers

Find out about the current state of Google Ad Grants, the free ads that Google offers to charities. What types of ad you can run, recent changes to policies, and current best practice, with real-world examples of successful ad campaigns. The grant has changed a lot in the last year, with new features that make it a more useful way to boost your organisation’s profile.

The training is followed by a dedicated Q&A session.

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Third Sector Lab: Social Media Strategy for Impact and Engagement

This interactive session will help you to ensure your social media activity is closely aligned to organisational goals. You’ll come away from this session with an understanding of how social media can help your organisation achieve its aims, how you can protect your charity, staff and volunteers with a simple policy, and which channels are key to your online presence and content planning techniques.

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Data Centric AI #14: The shifting landscape of data-centric AI

Join Open Data Institute Director of Research Professor Elena Simperl and special guest as they make sense of the noise, scrutinising the boom in AI agents, exploring the landscape of misinformation and disinformation on social media, and clarifying the risks posed by increasingly powerful models.

They will outline the current trends in AI and what they think might be next on the horizon, always coming back to what is most important: what all of this means for data – and for you.

 
 

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Tech for Good Alliance: Ask Me Anything Digital – Making Technology Work for Your Charity

Operating with the spreadsheet from hell? Worried about using AI responsibly? Looking to scale faster or release your team from the admin burden?

Technology can help you improve your reach, effectiveness and efficiency. Join us (Tech for Good Alliance) to hear real use cases about charities just like yours, understand how we can help and why really understanding your constraints is more important than figuring out what the digital solution should be. 

Bring your questions and we'll bring the answers.

Additional dates

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Open Data Institute: Data Centric AI – The shifting landscape of data-centric AI

Join Open Data Institute’s Director of Research Professor Elena Simperl and special guest as they make sense of the noise, scrutinising the boom in AI agents, exploring the landscape of misinformation and disinformation on social media, and clarifying the risks posed by increasingly powerful models. 

They’ll outline the current trends in AI and what they think might be next on the horizon, always coming back to what is most important: what all of this means for data – and for you.

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Media Trust: Stronger Voices Masterclass - Creating a Viral Social Justice Story

Join Media Trust for this exciting FREE masterclass led by journalist and author, Maya Oppenheim.

The Masterclass

Learn how to uncover, craft, and amplify social justice stories that capture attention and drive real impact.

What separates a post that gets a handful of shares from one that reaches millions? It’s not just luck. Viral social justice campaigns follow clear patterns:

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Social for Good: Social Media Accessibility - A Guide for Charities & Purpose-driven Brands

Accessibility isn't a nice-to-have - it's a responsibility. 

This session explores what accessible social media really looks like in practice, covering the key principles, common mistakes, and what your team can do differently starting today. 

Walk away ready to make your content work for everyone.

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