Planning and strategy

Need more volunteers? More donors? More influence? Emails are likely the strongest tool you have, but only if these are messages people open, read and react to. In this course we (Triceratops) look at how to achieve this, and go further to create emails that people look forward to receiving.

After this session we aim that you will:

• Gain insight into the potential of the humble email
• Discover how to understand your audience
• Uncover clear steps to maximise the impact of every external email sent

In this session you will follow a seven step plan to cover the basics of what you will need for the marketing of your organisation. Designed for those with low capacity for engaging with marketing, we (Triceratops) focus on the easy wins you need to boost your profile. 

This course is less suitable for those who have detailed marketing experience.

By the end of the course you will:

This course will introduce processes and tools to help ensure that decision-making is responsive to your environment and focused on the most important issues affecting your organisation

Learn how to create an evaluation plan to better understand and demonstrate the difference your work makes

Being clear on your outcomes and impact can help you plan, manage and improve your work

Get Grants offers a FREE taster session that will help you establish a legacy fundraising plan.

Many charities know that their brand could work ha

Search Engine Optimisation (SEO) can feel like a c

Join our (Media Trust/Marketing Trust) hands-on wo